⟢ Service
Brand identity, made to outlast the first version.
Vetta designs brand identities: naming, logos, visual identity and voice. We're a software studio based in Cairo, Egypt, so a brand is designed for where people will meet it, in product interfaces, on websites and in motion, as well as in print.
What we design
Naming
Names for companies and products that are easy to say and easy to spell.
Logos and marks
A mark and a wordmark that hold up from a browser tab to a billboard.
Visual identity
Type, color, layout and imagery rules that keep every screen and page consistent.
Voice
How the brand writes: the words it uses, the words it avoids, and examples to follow.
Motion
How the identity moves on screen, from page transitions to kinetic type.
What's included
- 01Research into the market and the audience
- 02Naming, if you need a name
- 03Logo and wordmark
- 04Color and typography
- 05Voice and messaging guidelines
- 06A brand guide your team and suppliers can use
- 07Applying the identity to your website or product
How it runs
- 01
Intro call
A short call about the business, the problem and what a good result looks like.
- 02
Scope
A written plan: what gets built, what doesn't, and what we need from you.
- 03
Design
Flows, screens and visual direction, reviewed with you before engineering starts.
- 04
Build
Engineering in short cycles, with working versions you can try along the way.
- 05
Launch
Deployment, final checks, and the search basics in place before release.
- 06
After launch
Fixes and improvements as real use shows what the software needs next.
Questions
Can Vetta design a brand and build the website together?
Yes. Brand, website and product can be one project, so they match from the first day.
How does a project with Vetta start?
With an intro call. Book one on vetta.systems or email info@vetta.systems, and tell us what you're building.
Other services
- Custom software developmentWeb applications, SaaS platforms, internal tools and AI features, designed and engineered end to end.
- ERP systemsSales, stock, finance and operations in one system, so the team works from the same numbers the owner reads.
- Website design and developmentMarketing sites, storefronts and interactive 3D, in English and Arabic, with booking and quote flows built in.
- AI features for business softwareAnalytics, scoring and assistants built into business software, with the reasons behind every result.
- SEO and GEOTechnical SEO, structured data, consistent profiles and answer-ready pages, so a business is found in search and cited in AI answers.
Contact
Let's talk. No pitch.
Thirty minutes. We'll listen, ask the right questions, and tell you honestly whether we're the right studio for what you're building.