⟢ Service
SEO and GEO: found by search and AI.
Vetta helps businesses get found in search engines and cited in the answers AI assistants write: ChatGPT, Gemini, Perplexity, Copilot and Google's AI Mode. We're a software studio based in Cairo, Egypt, so the technical fixes, the structured data and the pages that answer buyers' questions are handled together, in English and Arabic.
What the work covers
Technical SEO
Crawling, indexing, robots.txt, sitemaps, speed and rendering, so search engines and AI crawlers can read every page.
Structured data
Organization, service, product and FAQ markup that states plainly who the business is, where it is and what it offers.
Consistent profiles
One name, location and description across the website, Google Business Profile, Bing Places, directories and social accounts.
Answer-ready pages
Service pages, case studies and FAQs that answer the questions buyers put to search engines and AI assistants.
AI answer tracking
The prompts your buyers use, tested across AI assistants, with mentions, accuracy and competitors reported over time.
What's included
- 01An audit of how search engines and AI assistants see the business today
- 02A prioritized fix list, starting with anything that blocks crawling
- 03Structured data across the site
- 04Profile and directory setup, with the same details everywhere
- 05New and rewritten pages that answer buyer questions
- 06Pages in English and Arabic
- 07Monthly tracking of rankings and AI answers
How it runs
- 01
Audit
How search engines and AI assistants see the business today: what they can crawl, what they say about it, and who they recommend instead.
- 02
Fix
Crawling and indexing problems first, then structured data and site structure.
- 03
Publish
Pages that answer the questions buyers ask, in English and Arabic.
- 04
Earn mentions
Consistent profiles, directory listings and reviews, the sources AI answers draw on.
- 05
Measure
The same prompts tested every month, with mentions, accuracy and competitors tracked.
Questions
What is GEO?
Generative engine optimization (GEO) is the work of making a business easy for AI assistants like ChatGPT, Gemini, Perplexity and Copilot to find, understand and recommend. It builds on SEO and adds what AI answers lean on: clear facts about the business, consistent profiles, third-party mentions and pages that answer questions directly.
What's the difference between SEO and GEO?
SEO aims for a place in search results. GEO aims for a mention inside the answer an AI assistant writes. Most of the groundwork is shared: a site that can be crawled, a clear structure and useful pages.
How long does GEO take to show results?
Weeks to months. Search engines and AI assistants pick up changes as they re-crawl pages and refresh their sources, and third-party mentions take time to earn.
Can anyone guarantee a mention in ChatGPT or Gemini?
No. What we can do is remove what stops AI assistants from reading and trusting a business, publish what they need to answer well, and show you how the answers change.
Does Vetta work on Arabic search?
Yes. We build and optimize pages in Arabic and English.
How does a project with Vetta start?
With an intro call. Book one on vetta.systems or email info@vetta.systems, and tell us what you're building.
Other services
- Custom software developmentWeb applications, SaaS platforms, internal tools and AI features, designed and engineered end to end.
- ERP systemsSales, stock, finance and operations in one system, so the team works from the same numbers the owner reads.
- Website design and developmentMarketing sites, storefronts and interactive 3D, in English and Arabic, with booking and quote flows built in.
- AI features for business softwareAnalytics, scoring and assistants built into business software, with the reasons behind every result.
- Brand identity designNaming, logos, visual identity and voice, designed to work in products and on the web.
Contact
Let's talk. No pitch.
Thirty minutes. We'll listen, ask the right questions, and tell you honestly whether we're the right studio for what you're building.